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西法特西法特
Jul 30, 2022
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Not all searchers are necessarily looking for the same thing when they type a keyword into Google. For example, if you look at the search results for “on page SEO,” there’s a mix of guides, definitions, and lists. Example of a mixed intent keyword This is known as a mixed intent keyword. Some searchers just want to know what on-page SEO is, and others want to learn everything about it. If you don’t already rank for a mixed intent keyword, our advice is to create content for the dominant intent. In the case of “on-page SEO,” this seems to be a guide. You might have noticed that we already have one of these and currently rank in position #4. However, if you already rank for a mixed intent keyword, there may be an opportunity to “double dip” to win what effectively amounts to multiple first-page rankings thanks to indented sitelinks. This is what Yoast managed to do for the keyword “canonical URL”: Affiliate marketing whatsapp number list has a simple premise. Just like Batman and Robin, vendors team up with affiliate marketers for mutual gain, making it a win-win for many business owners. Indented sitelinks in the SERP You can see that its definition post ranks on the first page, but Google shows its ultimate guide to rel=canonical in an indented sitelink below. This gives Yoast more SERP real estate and almost certainly sends it more organic traffic from this keyword. 8. Include FAQ sections When researching a topic, you’ll often come across many related questions people are searching for. For example, here’s what we see if we plug “H1 tag” into Keywords Explorer and check the “Questions” report: Frequently asked questions about the H1 tag, via Ahrefs' Keywords Explorer Unfortunately, it’s usually quite hard to weave answers to all of these questions into a post’s narrative. That’s not ideal because you’re unlikely to rank for questions that you don’t answer, which can cause you to miss out on long-tail traffic. One way to solve this is to answer any relevant unanswered questions in an FAQ section at the end of your post, as we did in our guide to H1 tags
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